Marketing Entourage Blog; The latest marketing insights and helpful tips to grow your business

Helen Stevens

Helen Stevens
Helen is a marketing strategy professional who has held senior positions in financial services, higher education and travel sectors in London and Melbourne. With over 18 years working for a diverse range of companies including Visa, ANZ, Intrepid Travel and Deakin University, Helen has a Bachelor degree majoring in marketing and has completed post graduate studies in international relations. Helen enjoys connecting the dots between business strategy and consumer insights and believes long-term sustainable growth comes from championing a customer-first mindset. She is a volunteer with GAP greyhound rescue and has a keen interest in the benefits of exercise to enhance mental health.

Recent Posts

Voice-based marketing – hype or here today?

March 18, 2019

Voice search will be one of the main ways through which consumers will engage with brands

If you…

Customer experience – more than just another buzzword

November 19, 2018

Maintaining a customer-centric focus helps organisations reach their business objectives

What makes a great marketing strategy?

October 8, 2018

The key to improving customer experience? Build empathy.

August 27, 2018

Customer journey mapping allows you to create personalised customer experiences